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Nabhan, Igor da Silva
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Title:
Un análisis de caso: El cambio de las estrategias empresariales del Barra Shopping ocasionadas por los efectos que el ascenso de la clase C, y los cambios en su comportamiento de compra, tuvieron en el mercado consumidor de Río de Janeiro
Author:
Nabhan, Igor da Silva
Language:
Español
Repository:
37
Subject:
Ciencias Económicas
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Brasil
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Mercadeo
/
consumo
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mall
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comercio
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clase social
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empresa
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estrategia económica
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BarraShopping
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macroambiente
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consumidor
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comportamiento
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