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37
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Nabhan, Igor da Silva
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BarraShopping
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Brasil
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Ciencias Económicas
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Mercadeo
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clase social
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comercio
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comportamiento
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consumo
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2014
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Subject:
Mercadeo - Investigaciones
Subject:
Brasil
Repository:
37
Year:
2014
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Title:
Un análisis de caso: El cambio de las estrategias empresariales del Barra Shopping ocasionadas por los efectos que el ascenso de la clase C, y los cambios en su comportamiento de compra, tuvieron en el mercado consumidor de Río de Janeiro
Author:
Nabhan, Igor da Silva
Language:
Español
Repository:
37
Subject:
Ciencias Económicas
/
Brasil
/
Mercadeo
/
consumo
/
mall
/
comercio
/
clase social
/
empresa
/
estrategia económica
/
BarraShopping
/
macroambiente
/
consumidor
/
comportamiento
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