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Subject: Instagram Year: 2017

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Title: A influência do celebrity endorsement nas atitudes do consumidor: o contexto do Instagram
Author: Abreu, Inês Macedo
Language: Portugués
Repository: 73
Subject: Marketing / Rede social / Comportamento do consumidor / Género / Celebrity endorsement / Social media / Instagram / Electronic word-of-mouth / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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Title: Exploring individuals perception of non-sponsored branded user generated content, the affect on its use and the outcome of digital engagement on Instagram
Author: Nascimento, Rita Ribeiro do
Language: Inglés
Repository: 73
Subject: User generated content / Social media / Instagram / UGC value / UGC use / Digital engagement / Comunicação / Comportamento do consumidor / Rede social / Utilizador / Domínio/Área Científica::Ciências Sociais

Acceder
Title: Online marketing communication: netnography into different types of fashion brands
Author: Serra, Jessica Maria
Language: Inglés
Repository: 73
Subject: Moda / Rede social / Marketing eletrónico / Análise de dados / Internet / Fashion / Online communication / Instagram / Netnography / Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais / M31 / M37 / M Business administration and business economics - Marketing - Accounting - Personnel economics

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Title: Instagrammers y high fours: intercambiando instantes en un presente continuo / Instagrammers and high fours: an interchange of instants in a continuous present
Author: Fernández López, Ludmila
Language: Español
Repository: 37
Subject: Comunicación Social / Instagram / redes sociales / Raymond Williams / usos y apropiaciones / Black Mirror

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