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Subject: Humor Year: 2015

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Title: Medo ou humor em campanhas antitabágicas? Efeitos na perceção da sua eficácia, políticas antitabágicas, desejo e suscetibilidade em fumar
Author: Reis, Eduardo Silva
Language: Portugués
Repository: 73
Subject: Medo / Humor / Fluxo emocional / Perceção de eficácia / Campanhas antitabágicas / Fear / Perceived effectiveness / Antismoking campaings

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Title: Dollarshaveclub.com - a case study on how can the brand tone of voice enable a startup to become a viral sensation
Author: Campino, André Lima
Language: Inglés
Repository: 73
Subject: Viral marketing / Provocative content / Humour / Tone of voice / Conteúdo provocatório / Humor / Tom de voz / Marketing viral

Acceder
Title: Esos negros paraos: humor, gufeo y subversión en la poesía niuyorriqueña / Those Black Paraos: Humor, Gufeo and Subversion in Nuyorican Poetry
Author: López, Alejo
Language: Español
Repository: 37
Subject: Letras / Poesía / Niuyorriqueña / Humor / Gufeo

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