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Subject: Brand management Year: 2016 Document Type: Artículo

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Title: Fundamentos teóricos de la gestión de extensión universitaria para la formación de la cultura / Theorical foundations of extension management university for the formation of culture
Author: Batista de los Ríos, Dagneris / Trujillo Baldoquín, Yanet / Barbán Sarduy, Yoenia Virgen
Language: Español
Repository: 37
Subject: Comunicación / extensión universitaria / formación profesional / gestión / universidad / carácter pedagógico / formación integral / university extension / management / pedagogical / integral formation

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Title: Forecasting: necesidades desde la educación contable para su abordaje / Forecasting: From accounting education needs to address them.
Author: Díaz Montaño, Evelyn Ivonne / Suárez Tirado, Jorge
Language: Español
Repository: 40
Subject: Forecasting / control / uncertainty / management / education

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Title: Forecasting: necesidades desde la educación contable para su abordaje / Forecasting: From accounting education needs to address them.
Author: Díaz Montaño, Evelyn Ivonne / Suárez Tirado, Jorge
Language: Español
Repository: 40
Subject: Forecasting / control / uncertainty / management / education
Title: Foreword for AD-minister – special issue on: Disaster risk management and business education: Sustainable and resilient business 15/07/16
Author: Glasser, Robert
Language: Inglés
Repository: 15
Subject: management / UN Office for Disaster Risk Reduction / Disaster risk management / resilient business
Title: Measuring corporate reputation in B2B markets: the corporate personality adapted scale
Author: Sequeira, N. / Vinhas da Silva, R. / Ramos, M. / Syed Alwi, S. F.
Language: Inglés
Repository: 73
Subject: Reputation / Corporate personality scale / Corporate credibility / Management / Business to business / Marketing / Brand

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Title: Relación entre la confianza hacia la publicidad y la lealtad hacia la marca / Relationship between the trust toward the advertising and the loyalty toward the brand
Author: Bucheli Sandoval, Julián Eduardo / Brin, Javier
Language: Español
Repository: 75
Subject: Lealtad / Confianza / Publicidad / Marca / Actitud / Escepticismo / Loyalty / Trust / Advertising / Brand / Attitude / Skepticism

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