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73 (1)

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Marques, Inês Cristina dos Santos (1)

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Arroz (1)
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Domínio/Área Científica::Ciências Sociais::Economia e Gestão (1)
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Year: 2019 Year: 2023 Language: Portugués Subject: Arroz Subject: Brand Subject: Marketing Repository: 73

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Title: Revitalização de uma marca: o caso da marca Pato Real
Author: Marques, Inês Cristina dos Santos
Language: Portugués
Repository: 73
Subject: Gestão da marca / Valor da marca / Notoriedade / Revitalização / Brand / Brand equity / Brand awareness / Revitalization / Marketing / Arroz / Trabalho de projeto / Portugal / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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