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Repository
73
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Author
Guerreiro, Carolina Vasconcelos Marcelino Loia
(1)
Villar, Joana Andrade Dias Posser
(1)
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Subject
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
(2)
M Business administration and business economics - Marketing - Accounting - Personnel economics
(2)
M31
(2)
M37
(2)
Behavior loyalty
(1)
Características de personalidade
(1)
Cognitive flexibility
(1)
Cognição
(1)
Comportamento
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2019
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2020
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Tesis
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Year:
2019
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2022
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2020
Subject:
M37
Subject:
M31
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Title:
What are the key drivers of customers loyalty in yogurts' category?: a case study of Pingo Doce
Author:
Guerreiro, Carolina Vasconcelos Marcelino Loia
Language:
Inglés
Repository:
73
Subject:
Customer
/
Behavior loyalty
/
Pingo Doce
/
Consumidor
/
Comportamento
/
Lealdade
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
How multisensory experiences in virtual environments affect intention to return: the role of cognitive flexibility, sense of power and personality traits
Author:
Villar, Joana Andrade Dias Posser
Language:
Inglés
Repository:
73
Subject:
Virtual reality
/
Multisensory
/
Psychological distance
/
Sense of power
/
Cognitive flexibility
/
Intention to return
/
Personality traits
/
Realidade virtual
/
Multisensoralidade
/
Distância psicológica
/
Sentimento de poder
/
Flexibilidade cognitiva
/
Intenção de retorno
/
Características de personalidade
/
Marketing
/
Órgãos sensoriais
/
Cognição
/
Personalidade
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
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