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60
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73
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Abdallah Millán, Hassan Ibrahim
(1)
Agudelo Hurtado, Beatriz Eliana
(1)
Alzate Morales, Leonardo
(1)
Constantino, Maria Filomena Oliveira
(1)
Díaz Arteaga, Ana Yenci
(1)
Giraldo Villa, Tania Michell
(1)
Hoyos Jaramillo, Gloria Emilse
(1)
Maximiano, Maria Guerra Vitorino
(1)
Menezes, Inês Furtado
(1)
Ocampo Ibarra, José Bayron
(1)
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Marketing
(6)
Comportamento do consumidor
(2)
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(2)
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(1)
Ambiente de loja
(1)
Análisis de mercados
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Year:
2019
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2018
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Subject:
Marketing
Document Type:
Tesis
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Title:
Estratégia de marketing para a Farmácia Cristina
Author:
Constantino, Maria Filomena Oliveira
Language:
Portugués
Repository:
73
Subject:
Marketing
/
Comportamento do consumidor
/
Lançamento de produto
/
Estratégias de marketing
/
Marketing farmacêutico
/
Lançamento de produtos e serviços
/
Ambiente de loja
/
Marketing digital
/
Consumers behavior
/
Products and services launch
/
Store environment
/
Digital marketing
/
Domínio/Área Científica::Ciências Sociais
Acceder
Title:
Antecedents and outcomes of consumer experience and engagement for luxury fashion consumers
Author:
Maximiano, Maria Guerra Vitorino
Language:
Inglés
Repository:
73
Subject:
Engagement
/
Luxury brands
/
Consumer experience
/
Desire
/
Social values
/
Perceived self
/
Involvement
/
Relationship quality
/
Subjective well-being
/
Marketing
/
Indústria de produtos de luxo
/
Valores sociais
/
Bem-estar
/
Consumidor
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
Acceder
Title:
Contrast Between Youtubers and traditional celebrities: impact in brand awareness, purchase intention and brand loyalty
Author:
Menezes, Inês Furtado
Language:
Inglés
Repository:
73
Subject:
Youtubers
/
Brand Awareness
/
Purchase Intention
/
Brand Loyalty
/
Marketing
/
Estratégias de marketing
/
Rede social
/
Marca
/
Comportamento do consumidor
/
Lideres de opinião
/
Influência social
/
Reconhecimento da Marca
/
Intenção de Compra
/
Lealdade da marca
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Estudio de factibilidad de una empresa dedicada a la confección y la comercialización de lencería para camas asépticas
Author:
Díaz Arteaga, Ana Yenci
/
Giraldo Villa, Tania Michell
Language:
Español
Repository:
60
Subject:
Análisis de mercados
/
Iniciación de negocio
/
Marketing
/
Aspectos financieros
/
Aspectos ambientales
Acceder
Title:
Modelo de gerenciamiento para equipos comerciales en la empresa Coomeva Cooperativa de la ciudad de Pereira para el período 2016 - 2019
Author:
Abdallah Millán, Hassan Ibrahim
/
Alzate Morales, Leonardo
/
Ocampo Ibarra, José Bayron
Language:
Español
Repository:
60
Subject:
Marketing
/
Gerencia estratégica
/
Administración de empresas
/
Coomeva Cooperativa Pereira (Risaralda, Colombia)
/
Modelo comercial
Acceder
Title:
Creación del área de mercadeo en Industrias Okey S.A.S.
Author:
Agudelo Hurtado, Beatriz Eliana
/
Hoyos Jaramillo, Gloria Emilse
/
Villegas Álvarez, Natalia
Language:
Español
Repository:
60
Subject:
Marketing
/
Investigador del consumidor
/
Libre comercio
/
Efectos comerciales
/
Industrias
/
Área comercial
/
Industrias Okey S.A.S.
/
Dosquebradas (Risaralda, Colombia)
Acceder
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