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Year: 2019 Document Type: Sin Especificar Subject: ROI

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Title: Innovation, evaluation and measurement: macro-level and firm-level perspectives
Author: Caetano, I.
Language: Inglés
Repository: 73
Subject: Innovation management / Innovation measurement / Innovation indicators / Performance / ROI

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Title: Cuestiones pendientes en la metodología PIMS: un breve recuento
Language: Español
Repository: 34
Subject: Administración y Contabilidad / PIMS / efecto de participación de mercado / estrategia corporativa / ROI

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Title: Challenges and perspectives in using PIMS methodology to explain the success of the marketing strategy in businesses
Language: Inglés
Repository: 34
Subject: Administración y Contabilidad / PIMS / Marketing Strategy / ROI / Market Share Effect / Corporate Strategy

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