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43
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Adame Rodríguez, Laura
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Flores Murguía, Raquel de Guadalupe
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Title:
Estrategia de branding para la entrada a nuevos mercados. Un enfoque institucional y cultural caso grupo bimbo.
Author:
Vargas Hernández, José G.
/
Adame Rodríguez, Laura
/
Flores Murguía, Raquel de Guadalupe
Language:
Español
Repository:
43
Subject:
BRANDING
/
CULTURA
/
ESTRATEGIAS
/
INSTITUCIONES
/
NUEVOS MERCADOS
/
CULTURE
/
STRATEGIES
/
INSTITUTIONS
/
NEW MARKETS
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