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57
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Gamez Tellez, Ana Maria
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Morales Bautista, Mabel Cristina
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Ramirez Lopez, Cindy Tatiana
(1)
Striedinger Meléndez, Martha Patricia
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Pymes
(2)
SMEs
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Comunicaciones integradas
(1)
Digital marketing
(1)
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(1)
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Year:
2018
Language:
Español
Subject:
Pymes
Subject:
SMEs
Document Type:
Artículo
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Title:
Estado del arte sobre problemáticas financieras de las pymes en Bogotá, Colombia y América Latina / State of the art on financial problems of SMEs in Bogotá, Colombia and Latin America
Author:
Gamez Tellez, Ana Maria
/
Morales Bautista, Mabel Cristina
/
Ramirez Lopez, Cindy Tatiana
Language:
Español
Repository:
57
Subject:
SMEs
/
Financial objectives
/
Liquidity
/
Profitability
/
Solvency
/
Pymes
/
Objetivos financieros
/
Liquidez
/
Rentabilidad
/
Solvencia
Title:
El marketing digital transforma la gestión de pymes en Colombia / Digital marketing transforms smes management in Colombia
Author:
Striedinger Meléndez, Martha Patricia
Language:
Español
Repository:
75
Subject:
Marketing digital
/
Pymes
/
Comunicaciones integradas
/
Estrategias de marketing digital
/
Herramientas del marketing digital.
/
Digital marketing
/
SMEs
/
Integrated communications
/
Digital marketing strategies
/
Digital marketing tools.
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