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Year: 2016 Subject: Marketing Subject: Moda Language: Inglés

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Title: Website quality elements and online shopper behaviour: adapting the unified theory of acceptance and use of technology to fashion retailers' websites
Author: Cavallero, Luisa
Language: Inglés
Repository: 73
Subject: Website quality / Unified theory of acceptance and use of technology (UTAUT) / Trust / Online customer reviews / Satisfaction / Word-of-mouth / Marketing / Indústria do vestuário / Moda / Página web / Comportamento do consumidor / Satisfação do cliente / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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