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Year: 2015 Year: 2014 Language: Inglés Subject: Advertising Subject: Publicidade

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Title: Is this graffiti a good ad?: comparing street art as advertisement in Brazil and Portugal
Author: Antunes, Narciso Emanuel Azevedo
Language: Inglés
Repository: 73
Subject: Advertising / Street art / Brazil / Portugal / Publicidade / Brasil

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Title: Analyzing the senior consumers’ attitude toward advertising: traditional and new media
Author: Gonçalves, Diogo Francisco Maio
Language: Inglés
Repository: 73
Subject: Senior consumers / Advertising / New media / YouTube / Consumidores seniores / Publicidade / Novos media

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