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Repository
73
(3)
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Author
Campos, Ana Catarina Correia
(1)
Neves, Ândrea Carina Santos
(1)
Verdades, Bárbara Marques da Silva Jansen
(1)
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Subject
Estratégia
(3)
Innovation
(3)
Inovação
(3)
Strategy
(3)
Brand extension
(1)
Cuidado pessoal masculino
(1)
Extensões de marca
(1)
Male personal care
(1)
Marketing
(1)
PME
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2011
(3)
2013
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Year:
2013
Year:
2011
Language:
Portugués
Subject:
Inovação
Subject:
Strategy
Document Type:
Tesis
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Title:
As extensões de marca: caso Dove Men+Care
Author:
Campos, Ana Catarina Correia
Language:
Portugués
Repository:
73
Subject:
Extensões de marca
/
Cuidado pessoal masculino
/
Estratégia
/
Inovação
/
Brand extension
/
Male personal care
/
Strategy
/
Innovation
Acceder
Title:
O crescimento dos produtos de marca própria: caso Pedigree Dog Dry
Author:
Verdades, Bárbara Marques da Silva Jansen
Language:
Portugués
Repository:
73
Subject:
Produtos de marca própria
/
Petfood
/
Inovação
/
Estratégia
/
Private label products
/
Pet food
/
Innovation
/
Strategy
Acceder
Title:
Caso pedagógico Derovo: estratégia de marketing e inovação
Author:
Neves, Ândrea Carina Santos
Language:
Portugués
Repository:
73
Subject:
PME
/
Estratégia
/
Marketing
/
Inovação
/
SME
/
Strategy
/
Innovation
Acceder
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