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Oliveira, Tânia Vanessa dos Santos Jordão Simões
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Year:
2011
Year:
2010
Subject:
Island of Mozambique
Document Type:
Tesis
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Title:
O marketing interno e a qualidade do serviço prestado pelo back-office ao front-office como factor determinante da satisfação do cliente externo
Author:
Oliveira, Tânia Vanessa dos Santos Jordão Simões
Language:
Portugués
Repository:
73
Subject:
Marketing interno
/
Comunicação Interna
/
Marketing de serviços
/
Qualidade dos Serviços
/
Back-office
/
Front-Office
/
Cliente
/
Satisfação do cliente
/
Serviços Bancários
/
Internal Marketing
/
Internal Communication
/
Services Marketing
/
Service Quality
/
Client
/
Client Satisfaction
/
Banking service
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Moçambique
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Mozambique
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