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Ortiz Arango, Lorena
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Subject:
motivos
Subject:
motives
Subject:
ahorro
Language:
Español
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Title:
Motivos y actitudes que orientan la compra en tiendas hard discounter D1, Justo&Bueno y Ara en un grupo de amas de casa en la localidad de Kennedy de la ciudad de Bogotá.
Author:
Ortiz Arango, Lorena
Language:
Español
Repository:
40
Subject:
amas de casa
/
motivos
/
actitudes
/
necesidades
/
ahorro
/
hábitos de compra
/
canasta familiar
/
tiendas de descuento
/
housewives
/
motives
/
attitudes
/
needs
/
savings
/
shopping habits
/
family basket
/
discount stores
/
Comportamiento del consumidor
/
Análisis de mercadeo
/
Reducción de precios
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