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Subject: Wine industry Repository: 73 Year: 2015

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Title: Plano de negócio: aplicação móvel Vinhos e Pratos
Author: Prata, Pedro Miguel de Almeida
Language: Portugués
Repository: 73
Subject: Plano de negócio / Vinho / Enoturismo / Pairing / Grapes / Wine / Wine tourism

Acceder
Title: Os Douro Boys e a revitalização do vinho do Douro
Author: Cardoso, Vânia do Nascimento
Language: Portugués
Repository: 73
Subject: Vinho / Internacionalização / Rede de cooperação / Gestão da marca / Wine / Internationalization / Cooperation networks / Branding

Acceder
Title: Implementation of a service-dominant logic in a Portuguese SME wine seller
Author: Fernandes, Miguel Jorge do Carmo Francisco Morgado
Language: Inglés
Repository: 73
Subject: Service-dominant logic / Costumer experience / Wine / SME / Strategic marketing / Experiência do cliente / PME vínicola / Marketing estratégico

Acceder
Title: Examining the role of wine brand love on brand loyalty: a multi-country comparison
Author: Drennan, J. / Bianchi, C. / Cacho-Elizondo, S. / Loureiro, S. M. C. / Guibert, N. / Proud, W.
Language: Inglés
Repository: 73
Subject: Wine / Brand love / Brand loyalty / Brand satisfaction / Brand trust / Wine experience / Wine knowledge / Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais

Acceder
Title: Redes de cooperação informal no sector vitivinícola: o caso dos "Douro boys"
Author: Pires, Sónia Alexandra Afonso Vaz
Language: Portugués
Repository: 73
Subject: Vinho / Redes de cooperação / Cooperação informal / Confiança / Wine / Cooperation network / Network formation / Transactional relationships / Contracts and reputation

Acceder
Title: Previsão de vendas de vinhos no grande consumo
Author: Magalhães, João António dos Santos Tomé Reis
Language: Portugués
Repository: 73
Subject: Previsão / Vendas / Grande consumo / Vinhos / Forecast / Sales / Off - Trade / Wine

Acceder

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