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73
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Bandeira, Patrícia Alexandra Santos
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Shi Gantu
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Valor
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4PL platform
(1)
China
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DID model
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Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
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Estudo de casos
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Fast-fashion
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Fidelidade à Marca
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Subject:
Valor mercado
Year:
2019
Repository:
73
Document Type:
Tesis
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Title:
Fatores de valor na perspetiva dos clientes da ZARA e da H&M
Author:
Bandeira, Patrícia Alexandra Santos
Language:
Portugués
Repository:
73
Subject:
Valor
/
Perceção de valor
/
Recomendação
/
Fast-fashion
/
ZARA
/
H&M
/
Value
/
Perception of value
/
Recommendation
/
Gestão da marca
/
Valor da marca
/
Satisfação do cliente
/
Fidelidade à Marca
/
Marketing
/
Estudo de casos
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M10
/
M310
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Fourth party logistics platforms: an empirical research on the value of users' utility
Author:
Shi Gantu
Language:
Inglés
Repository:
73
Subject:
4PL platform
/
Platform value
/
User utility
/
DID model
/
Logística
/
Modelos de negócio
/
Internet
/
Utilizador
/
Valor
/
China
Acceder
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