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Gonçalves, Marta Catarina Fernandes
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Consumer perceived value
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Subject:
Segmentação
Year:
2014
Year:
2015
Repository:
73
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Tesis
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Title:
Grocery consumer relational perceptions: value typologies and environmentally sustainable consumption
Author:
Gonçalves, Marta Catarina Fernandes
Language:
Inglés
Repository:
73
Subject:
Consumer perceived value
/
Relational satisfaction
/
Risk of environmentally unsustainable consumption
/
Segmentation
/
Risco de consumo ambientalmente insustentável
/
Satisfação relacional
/
Segmentação
/
Valor percebido pelo consumidor
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