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Calado, Claudia da Encarnação (1)

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Subject: Segmentação Language: Portugués Repository: 73 Year: 2008 Year: 2010

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Title: Modelos de mistura em CRM: uma aplicação à segmentação no sector bancário
Author: Calado, Claudia da Encarnação
Language: Portugués
Repository: 73
Subject: Customer relationship management / Segmentação / Modelos de mistura finita / Regressão multinomial / Variáveis concomitantes / Segmentation / Mixture models / Multinomial regression / Concomitants variables

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