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Subject: Relationship Year: 2015 Document Type: Artículo Language: Inglés

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Title: Relationship building through Facebook brand pages: The multifaceted roles of identification, satisfaction and perceived relationship investment
Author: Popp, B. / Wilson, B. / Horbel, C. / Woratschek, H.
Language: Inglés
Repository: 21
Subject: Relationship / Facebook brand pages / Roles of identification / Satisfaction / Relationship investment

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