OPAC

A problem has been found

A problem has ocurred in the communication with the server.

Please, try again later. If the problem persists, contact the admin

Your search

Subject: Relationship Repository: 73 Language: Inglés Year: 2017

Sort by Score Title Year -

1-2 from 2 results (0.012 seconds)

Title: Influence of different sponsorship contexts in the bios*: consumer brand relationship model (BCBR model) mutualism and antagonism clusters and purchase intention
Author: Macedo, Maria Alves Machado de Sousa de
Language: Inglés
Repository: 73
Subject: Gestão de marketing / Motivação do consumidor / Estratégias de marca / Patrocínio / Hábito de compra / Fidelidade à Marca / Consumer / Brands / Relationship / Ecology / Purchase intention / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

Acceder
Title: Brand love relationship: a true love or a missing story?
Author: Ferreira, E. S. / Loureiro, S. M. C.
Language: Inglés
Repository: 73
Subject: Brand love / Emotional commitment / Positive psychology / Relationship / Self-ideal concept

Acceder

« Previous 1 Next »