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Subject:
Relationship
Language:
Inglés
Year:
2018
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Title:
Influence of different sponsorship contexts in the bios*: consumer brand relationship model (BCBR model) mutualism and antagonism clusters and purchase intention
Author:
Macedo, Maria Alves Machado de Sousa de
Language:
Inglés
Repository:
73
Subject:
Gestão de marketing
/
Motivação do consumidor
/
Estratégias de marca
/
Patrocínio
/
Hábito de compra
/
Fidelidade à Marca
/
Consumer
/
Brands
/
Relationship
/
Ecology
/
Purchase intention
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
Quality as a driver of sustainable agricultural value chains: The case of the relationship coffee model
Author:
Hernandez¿Aguilera, J.N.
/
Gómez, M.I.
/
Rodewald, A.D.
/
Rueda, X.
/
Anunu, C.
/
Bennett, R.
/
Es, H.M.
Language:
Inglés
Repository:
21
Subject:
Driver
/
Sustainable Agricultural Value
/
Relationship
/
Coffee Model
Acceder
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