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Subject: Positioning Year: 2012 Language: Portugués Document Type: Tesis

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Title: A RENTELECOM no mercado nacional das telecomunicações
Author: Fonseca, Jorge Luis Narciso da
Language: Portugués
Repository: 73
Subject: Estratégia / Posicionamento / Diferenciação / Vantagem competitiva / Strategy / Positioning / Differentiation / Competitive advantage

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Title: Posicionamento de uma marca B2B junto do mercado final : projeto empresa AdvanceCare
Author: Vicente, Maria Leonor Cordeiro
Language: Portugués
Repository: 73
Subject: AdvanceCare / Seguros de saúde / Posicionamento / Marca / Health insurance / Positioning / Brand

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Title: Desenvolvimento estratégico de uma central de produção: o case study Film Brokers
Author: Fernandes, Maria Ana Fragoso Zagalo
Language: Portugués
Repository: 73
Subject: Estratégia / Factores críticos de sucesso / Posicionamento / Strategy / Critical success factors / Positioning

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