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Repository
73
(3)
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Author
Fialho, Catarina Pina
(1)
Freitas, Ana Teresa da Graça
(1)
Vicente, Maria Leonor Cordeiro
(1)
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Subject
Marca
(3)
Posicionamento
(3)
Positioning
(3)
Brand
(2)
AdvanceCare
(1)
Advertising
(1)
Comportamento de Consumidor
(1)
Health insurance
(1)
Multidimensional Scaling
(1)
Publicidade
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2007
(1)
2008
(1)
2012
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2013
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2015
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2016
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Tesis
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Portugués
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Inglés
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Subject:
Positioning
Subject:
Marca
Subject:
Posicionamento
Document Type:
Tesis
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Title:
Posicionamento de uma marca B2B junto do mercado final : projeto empresa AdvanceCare
Author:
Vicente, Maria Leonor Cordeiro
Language:
Portugués
Repository:
73
Subject:
AdvanceCare
/
Seguros de saúde
/
Posicionamento
/
Marca
/
Health insurance
/
Positioning
/
Brand
Acceder
Title:
Roger et Gallet repositioning
Author:
Fialho, Catarina Pina
Language:
Inglés
Repository:
73
Subject:
Marca
/
Reposicionamento
/
Comportamento de Consumidor
/
Posicionamento
/
Brand
/
Positioning
/
Reposition
/
Revitalization
Acceder
Title:
O impacto da publicidade no posicionamento: uma aplicação no mercado de desodorizantes
Author:
Freitas, Ana Teresa da Graça
Language:
Portugués
Repository:
73
Subject:
Posicionamento
/
Publicidade
/
Marca
/
Multidimensional Scaling
/
Positioning
/
Trade-Mark
/
Advertising
Acceder
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