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73
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Mendes, Gonçalo Ramos Braz Mergulhão
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Subject:
PLS-SEM
Subject:
Emotions
Document Type:
Tesis
Year:
2021
Year:
2018
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Title:
The impact of facial expressions in consumer purchase decision
Author:
Mendes, Gonçalo Ramos Braz Mergulhão
Language:
Inglés
Repository:
73
Subject:
Facial expressions
/
Emotions
/
Incongruency
/
Consumer neuroscience
/
Purchase intention
/
Eye-tracking
/
Consumer decisions
/
PLS-SEM
/
Expressão facial
/
Emoção
/
Comportamento do consumidor
/
Tomada de decisão
/
Marketing
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M30
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
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