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73 (2)

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Correia, Liliane Patrícia Lopes (1)
Santos, Daniela Portugal dos (1)

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Comportamento do consumidor (2)
Marketing (2)
Online (2)
Rede social (2)
Consumer behaviour (1)
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais (1)
Indústria da restauração (1)
M Business administration and business economics - Marketing - Accounting - Personnel economics (1)
M31 (1)
M38 (1)

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Subject: Online Subject: Marketing Repository: 73 Language: Inglés

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Title: The effect of company responses to social media negative word of mouth: a text mining approach
Author: Correia, Liliane Patrícia Lopes
Language: Inglés
Repository: 73
Subject: NWOM / Response satisfaction / Online / Consumer behaviour / Satisfação de resposta / Comportamento do consumidor / Marketing / Marca / Satisfação do cliente / Rede social / M31 / M38 / M Business administration and business economics - Marketing - Accounting - Personnel economics

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Title: The influence of online social media platforms on the choice of restaurants
Author: Santos, Daniela Portugal dos
Language: Inglés
Repository: 73
Subject: Online / Social media / Restaurant selection / Marketing / Rede social / Marketing eletrónico / Indústria da restauração / Comportamento do consumidor / Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais

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