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Subject: Neuromarketing Document Type: Artículo

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Title: Consumers economic behavior and emotions: the case of iphone 6 in neuromarketing
Author: Neto, J. C. / Filipe, J. A.
Language: Inglés
Repository: 73
Subject: Neuromarketing / Neuroeconomics / Shot on iphone 6 / Face reader / Emotion in advertising / Consumer behaviour

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Title: Tendencias de investigación en neuromarketing / Research trends in neuromarketing
Author: Botello Bermúdez, Sergio Orlando / Vega, Karem Tatiana Suárez
Language: Español
Repository: 75
Subject: Neuromarketing / Preferencia / Elección / Consumidor / Decisión / Comportamiento / Empresa / Publicidad / Preference / Choice / Consumer / Decision / Behavior / Company / Publicity.

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Title: Neuroeconomics: the effect of context in decisions relating to the Brazilian electric sector
Author: Chavaglia, J. N. / Filipe, J. / Ramalheiro, B.
Language: Inglés
Repository: 73
Subject: Neuroeconomics / Neuromarketing / Decision-making / Effect of context / Bounded rationality / Biological value

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Title: Measuring store emotional experience through facial electromyography and skin conductance
Author: Ângelo, L. / Rita, P. / Esteves, F.
Language: Inglés
Repository: 73
Subject: Retail / Neuromarketing / In-Store Environment / Emotions

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Title: Marketing olfativo: la influencia del olor sobre la memoria
Author: Hernández Callejón, Mario / Tomaseti Solano, Eva / Miranda Hernández, Eduardo Luis
Language: Español
Repository: 72
Subject: Marketing sensorial / Neuromarketing / Olfato / Distribución / Sensorial marketing / Smell / Retail / 6114.13 Marketing

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