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Subject: Neuroeconomia Language: Portugués

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Title: Neuromarketing: o efeito de ancoragem, do contexto e o papel dos neurotransmissores na mente dos consumidores
Author: Ramalheiro, Brenno Maia
Language: Portugués
Repository: 73
Subject: Consumidor / Ancoragem / Economia comportamental / Neuroeconomia / Neuromarketing / Consumer / Anchorage / Behavioral economics / Neuroeconomics

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Title: Neuroeconomia: análise das decisões relativas a bens comuns / Neuroeconomics: analysis of decisions relating to common property
Author: Chavaglia, J. N. / Filipe, J. A.
Language: Portugués
Repository: 73
Subject: Neuroeconomia / Racionalidade limitada / Homus economicus / Bens comuns

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Title: O sector eléctrico brasileiro à luz da neuroeconomia: o caso das energias renováveis
Author: Neto, José Chavaglia
Language: Portugués
Repository: 73
Subject: Neuroeconomia / Neuromarketing / Energias renováveis / Sustentabilidade / Tomada de decisão / Neuroeconomics / Renewable energy / Sustainability / Decision-making

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