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Álvarez Rodríguez, Víctor
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Álvarez Rodríguez, Víctor.
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Subject:
Narrative theory
Subject:
Transmedia
Document Type:
Artículo
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Title:
La construcción narrativa transmedia digital del relato de Lost / The digital transmedia narrative composition of the storytelling of Lost
Author:
Álvarez Rodríguez, Víctor.
Language:
Sin Especificar
Repository:
18
Subject:
Narrativa
/
Transmedia
/
Ficción
/
Televisión
/
Audiencia
/
Narrative
/
Fiction
/
Audience
Acceder
Title:
Las narrativas expandidas a través del product placement inverso: el caso de las zapatillas NikeMAG / The expanded narratives through the reverse product placement: the case of NikeMAG shoes
Author:
Álvarez Rodríguez, Víctor
Language:
Español
Repository:
30
Subject:
Narrativa
/
publicidad
/
transmedia
/
product placement
/
product placement inverso
/
Narrative
/
Advertising
/
Transmedia
/
Product Placement
/
Reverse Product Placement
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