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Subject: Merchandising Subject: Retailing Document Type: Tesis

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Title: A gestão de categorias e a análise da percepção de valor ao consumidor
Author: Galveia, Maria Paula Aleixo
Language: Portugués
Repository: 73
Subject: Category management / Merchandising / Retailing / Trade Marketing / Gestão de categorias

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Title: Creation of an integrated tasting plan in hypermarkets
Author: Oliveira, Marisa Figueiredo de
Language: Inglés
Repository: 73
Subject: Tasting actions / Retailing / Promotion / Merchandising / Shopper trends

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