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73 (2)

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Lopes, Cristiana Matos (1)
Pinto, Inês Ferreira Lourenço (1)

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Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais (2)
Marketing (2)
Portugal (2)
Brand loyalty (1)
Club identity (1)
Clube desportivo (1)
Consumo (1)
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Estratégias de marketing (1)
Fast moving consumer goods (1)

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Subject: Marketing strategy Subject: Portugal Year: 2020 Year: 2017 Year: 2018

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1-2 from 2 results (0.011 seconds)

Title: I love you Benfica: an original fan typology based on the analysis of the relationship between S.L. Benfica and it fans
Author: Lopes, Cristiana Matos
Language: Inglés
Repository: 73
Subject: Brand loyalty / Club identity / Sports fans / Willingness to sacrifice / Sport Lisboa e Benfica / Marketing / Clube desportivo / Fã / Identidade coletiva / Fidelidade à Marca / Sacrifício / Portugal / Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais

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Title: How can store atmosphere be applied in Sonasol brand?
Author: Pinto, Inês Ferreira Lourenço
Language: Inglés
Repository: 73
Subject: Marketing / Store atmosphere / Fast moving consumer goods / Detergents / Estratégias de marketing / Marca comercial / Consumo / Portugal / Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais / M31 / M37 / M Business administration and business economics - Marketing - Accounting - Personnel economics

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