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57
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Corporación Universidad de la Costa
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Giraldo Pérez, Wilson
(1)
OTERO GÓMEZ, MARÍA CRISTINA
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Marketing
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Branding
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Child consumer
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Consumidor infantil
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2019
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Subject:
Marketing social
Language:
Español
Repository:
57
Year:
2020
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Title:
La influencia del estilo parental en las intenciones de compra en el consumidor infantil / The influence of parental style on purchasing intentions in the child consumer
Author:
Giraldo Pérez, Wilson
/
OTERO GÓMEZ, MARÍA CRISTINA
Language:
Español
Repository:
57
Subject:
Child consumer
/
Parental style
/
Purchase intention
/
Marketing
/
Consumidor infantil
/
Estilo parental
/
Intención de compra
Title:
Marketing internacional
Author:
Corporación Universidad de la Costa
Language:
Español
Repository:
57
Subject:
Marketing
/
Internacionalización comercial
/
Branding
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