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73 (3)

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Lima, Ana Patrícia Pinto de (1)
Silva, Ana Rita Fernandes da (1)
Teixeira, Francisco Miguel Bastos Pedrosa Espregueira (1)

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Marca (3)
Brand (2)
Advertising through sports (1)
Brand communities (1)
Brand equity (1)
Brand framework (1)
Brand marketing (1)
Brand strategy (1)
City branding (1)
Communication (1)

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2014 (3)
2015 (3)

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Tesis (3)

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Portugués (3)

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Subject: Marca personal Language: Portugués Year: 2015 Year: 2014

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1-3 from 3 results (0.007 seconds)

Title: O desporto como plataforma de comunicação
Author: Teixeira, Francisco Miguel Bastos Pedrosa Espregueira
Language: Portugués
Repository: 73
Subject: Marca / Comunicação / Desporto / Publicidade através do desporto / Brand / Communication / Sports / Advertising through sports

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Title: City branding: Lisboa
Author: Silva, Ana Rita Fernandes da
Language: Portugués
Repository: 73
Subject: Marca / Marketing / Marketing turístico / Estratégia de marca / Destination branding / City branding / Brand framework / Região Lisboa / Brand marketing / Tourism marketing / Brand strategy / Lisbon

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Title: A interdependência entre as marcas e as comunidades de marca: os casos da Vespa e da Harley Davidson
Author: Lima, Ana Patrícia Pinto de
Language: Portugués
Repository: 73
Subject: Marca / Valor da marca / Comunidades de marca / Consumidor / Produto / Brand / Brand equity / Brand communities / Consumer / Product

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