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Repository
73
(2)
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Author
Coelho, Ana Margarida Narquel
(1)
Rodrigues, Diana Balhote
(1)
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Subject
Brand
(2)
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
(2)
M Business administration and business economics - Marketing - Accounting - Personnel economics
(2)
M310
(2)
Marca
(2)
Comportamento do consumidor
(1)
Cynicism
(1)
Devotion
(1)
Devoção
(1)
Fast fashion
(1)
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2019
(2)
2020
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Tesis
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Portugués
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Subject:
Marca
Subject:
M310
Subject:
Brand
Repository:
73
Year:
2019
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Title:
A devoção do consumidor português da Geração Y pelas marcas de fast fashion
Author:
Coelho, Ana Margarida Narquel
Language:
Portugués
Repository:
73
Subject:
Fast fashion
/
Devoção
/
Marca
/
Geração Y
/
Devotion
/
Brand
/
Y generation
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M310
/
M390
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Brand cynicism: start to develop a scale
Author:
Rodrigues, Diana Balhote
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Brand
/
Cynicism
/
Scale development
/
Marca
/
Valor da marca
/
Comportamento do consumidor
/
Valor moral
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M310
/
M370
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
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