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73
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Freitas, Sérgio Paulo das Neves
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Lima, Ana Patrícia Pinto de
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Subject:
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Year:
2014
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Title:
“Adoro.te”: produto de regulação emocional
Author:
Freitas, Sérgio Paulo das Neves
Language:
Portugués
Repository:
73
Subject:
Regulação emocional
/
Emoções
/
Produto
/
Satisfação com a vida
/
Bases biológicas
/
Marca
/
Pós-modernismo
/
Necessidades
/
Emotional regulation
/
Emotions
/
Product
/
Life satisfaction
/
Biological bases
/
Brand
/
Needs
/
Postmodernism
Acceder
Title:
A interdependência entre as marcas e as comunidades de marca: os casos da Vespa e da Harley Davidson
Author:
Lima, Ana Patrícia Pinto de
Language:
Portugués
Repository:
73
Subject:
Marca
/
Valor da marca
/
Comunidades de marca
/
Consumidor
/
Produto
/
Brand
/
Brand equity
/
Brand communities
/
Consumer
/
Product
Acceder
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