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43
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Freire Aillón, Teresa
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López Sevilla, Galo
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Medina Chicaiza, Patricio
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Sarzosa Rivera, Soledad
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BIG DATA
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BUSINESS INTELLIGENCE
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DATA MINING
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DECISION MAKING
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MARKETING
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MINERÍA DE DATOS
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Subject:
MARKETING MIX
Year:
2019
Year:
2020
Language:
Español
Document Type:
Artículo
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Title:
Sistematización teórica de minería de datos en el área de marketing.
Author:
Sarzosa Rivera, Soledad
/
Freire Aillón, Teresa
/
Medina Chicaiza, Patricio
/
López Sevilla, Galo
Language:
Español
Repository:
43
Subject:
INTELIGENCIA DE NEGOCIOS
/
BIG DATA
/
MINERÍA DE DATOS
/
TOMA DE DECISIONES
/
MARKETING
/
BUSINESS INTELLIGENCE
/
DATA MINING
/
DECISION MAKING
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