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Repository
73
(2)
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Author
Pontes, Alexandre Pamplona Ramos de Oliveira
(1)
Silva, Sara Inês Lago Duarte e
(1)
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Subject
M Business administration and business economics - Marketing - Accounting - Personnel economics
(2)
M310
(2)
Portugal
(2)
Artista
(1)
Artistas independentes
(1)
Bem-estar do consumidor
(1)
Canais de comunicação
(1)
Canais de distribuição,
(1)
Communication Channels
(1)
Consumer engagement
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2021
(2)
2017
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2018
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Subject:
M310
Subject:
Portugal
Year:
2021
Document Type:
Tesis
Language:
Inglés
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Title:
Exploring drivers of consumer well-being in music festivals: a relationship marketing approach
Author:
Silva, Sara Inês Lago Duarte e
Language:
Inglés
Repository:
73
Subject:
Consumer experience
/
Emotions
/
Consumer satisfaction
/
Consumer engagement
/
Consumer well-being
/
Music festival
/
Experiência do consumidor
/
Emoções
/
Satisfação do consumidor
/
Engagement do consumidor
/
Bem-estar do consumidor
/
Festival de música
/
Marketing relacional
/
Turismo
/
Portugal
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M310
/
M390
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Independent music artists and their access to distribution and communication channels
Author:
Pontes, Alexandre Pamplona Ramos de Oliveira
Language:
Inglés
Repository:
73
Subject:
Recorded music indutry
/
Communication Channels
/
Distribution Channels
/
Indepent artists
/
Marketing
/
Mercado da música
/
Tecnologia digital
/
Indústria da comunicação
/
Rede de comunicação
/
Artista
/
Portugal
/
Indústria musical
/
Canais de comunicação
/
Canais de distribuição,
/
Artistas independentes
/
Domínio/Área Científica::Ciências Sociais
/
M310
/
M370
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
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