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Repository
73
(2)
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Author
Drouet, Manon Clémentine Jeanne
(1)
Rosa, Hugo Alexandre Gomes
(1)
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Subject
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
(2)
M Business administration and business economics - Marketing - Accounting - Personnel economics
(2)
M31
(2)
Trabalho de projeto
(2)
Turismo
(2)
Co-creation
(1)
Comunicação estratégica
(1)
Consumer engagement
(1)
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Customer experience
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2018
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2019
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Subject:
M31
Subject:
Turismo
Year:
2022
Year:
2019
Year:
2018
Document Type:
Tesis
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Title:
Case study: j'irai deguster chez vous, an activation of the experiential marketing strategy of castillon cotes de bordeaux
Author:
Drouet, Manon Clémentine Jeanne
Language:
Inglés
Repository:
73
Subject:
Consumer engagement
/
Customer experience
/
Experiential marketing
/
Integrated marketing communication
/
Wine appellation
/
Marketing de vinhos
/
Turismo
/
Consumidor
/
Comunicação estratégica
/
Estudo de casos
/
Trabalho de projeto
/
França
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
L66
/
M31
/
L Industrial organization
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Plano de negócio Wine Experience
Author:
Rosa, Hugo Alexandre Gomes
Language:
Portugués
Repository:
73
Subject:
Gestão de empresas
/
Plano de negócio
/
Turismo
/
Vinho
/
Inovação
/
Trabalho de projeto
/
Portugal
/
Co-creation
/
Inovation
/
Tourism
/
Wine
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M13
/
M31
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
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