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Repository
73
(2)
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Author
Correia, Francisco Maria de Almeida Tavares Pio
(1)
Serra, Rute Alexandra Fonseca
(1)
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Subject
Consumer
(2)
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
(2)
M Business administration and business economics - Marketing - Accounting - Personnel economics
(2)
M31
(2)
Comportamento do consumidor
(1)
Concorrência
(1)
Consumidor
(1)
Empresa
(1)
Estratégias de marca
(1)
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2017
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2018
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Portugués
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Subject:
M31
Subject:
Consumer behavior
Document Type:
Tesis
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Title:
Como criar valor através da experiência: uma proposta APIVITA
Author:
Serra, Rute Alexandra Fonseca
Language:
Portugués
Repository:
73
Subject:
Personalização
/
Consumidor
/
Experiências
/
Hotelaria
/
Personalization
/
Consumer
/
Experiences
/
Hospitality
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M31
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Audio branding empowerment: a dissertation proposal about the interactive process between brands and consumer behaviour
Author:
Correia, Francisco Maria de Almeida Tavares Pio
Language:
Inglés
Repository:
73
Subject:
Sonic branding
/
Sensorial
/
Consumer
/
Retail
/
Marketing
/
Estratégias de marca
/
Comportamento do consumidor
/
Empresa
/
Concorrência
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M30
/
M31
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
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