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Repository
73
(3)
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Author
Mealha, Marta Casaca
(1)
Rosa, Rita Martinho
(1)
Vasconcelos, Catarina Mafalda Barreiro Pestana de
(1)
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Subject
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
(3)
M Business administration and business economics - Marketing - Accounting - Personnel economics
(3)
M300
(3)
Marketing
(2)
Publicidade
(2)
Advertising
(1)
Attitude
(1)
Automóvel
(1)
Carsharing
(1)
Comportamento do consumidor
(1)
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2019
(3)
2018
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Subject:
M300
Year:
2019
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Title:
Understanding the receptivity of users towards a marketing campaign on Tinder
Author:
Mealha, Marta Casaca
Language:
Inglés
Repository:
73
Subject:
Social media marketing
/
User feedback
/
Tinder
/
Marketing digital
/
Rede social
/
Publicidade
/
Estratégias de marketing
/
Text mining
/
Satisfação do consumidor
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M300
/
M310
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Fake news vs. healthy diet
Author:
Vasconcelos, Catarina Mafalda Barreiro Pestana de
Language:
Inglés
Repository:
73
Subject:
Advertising
/
Marketing
/
International transfer of knowledge and sponsorship
/
Publicidade
/
Transferência internacional de conhecimento
/
Patrocínio
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M300
/
O330
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
/
O Economic development, innovation, technological change, and growth
Acceder
Title:
Attitude and intention to use carsharing in Portugal: users and non-users
Author:
Rosa, Rita Martinho
Language:
Inglés
Repository:
73
Subject:
Carsharing
/
Shared mobility
/
Transports
/
Attitude
/
Intention
/
Marketing
/
Mobilidade
/
Automóvel
/
Modelo de transporte
/
Redução de custos
/
Comportamento do consumidor
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M300
/
M3100
/
R400
/
R410
/
R420
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
/
R Urban, rural, regional, real estate, and transportation economics
Acceder
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