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73
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Rosa, Rita Martinho
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Vaz, Daniela Cruz
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Automóvel
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Comportamento do consumidor
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M Business administration and business economics - Marketing - Accounting - Personnel economics
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M300
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Domínio/Área Científica::Ciências Sociais::Economia e Gestão
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Subject:
M300
Subject:
Marketing turístico
Year:
2018
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Title:
Attitude and intention to use carsharing in Portugal: users and non-users
Author:
Rosa, Rita Martinho
Language:
Inglés
Repository:
73
Subject:
Carsharing
/
Shared mobility
/
Transports
/
Attitude
/
Intention
/
Marketing
/
Mobilidade
/
Automóvel
/
Modelo de transporte
/
Redução de custos
/
Comportamento do consumidor
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M300
/
M3100
/
R400
/
R410
/
R420
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
/
R Urban, rural, regional, real estate, and transportation economics
Acceder
Title:
O impacto do marketing sensorial na experiência de "test drive"
Author:
Vaz, Daniela Cruz
Language:
Portugués
Repository:
73
Subject:
Marketing
/
Olfacto
/
Comportamento do consumidor
/
Automóvel
/
Multisensory marketing
/
Sensory congruence
/
Sense of smell
/
High involvement purchase
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M300
/
M310
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
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