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Repository
73
(3)
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Author
Mealha, Marta Casaca
(1)
Rosa, Rita Martinho
(1)
Santos, Marta Isabel Henriques Parente dos
(1)
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Subject
M Business administration and business economics - Marketing - Accounting - Personnel economics
(3)
M300
(3)
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
(2)
Attitude
(1)
Automóvel
(1)
Carsharing
(1)
Classificação
(1)
Comportamento do consumidor
(1)
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
(1)
Estratégias de marketing
(1)
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2018
(3)
2019
(2)
2017
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2021
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Tesis
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Inglés
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Subject:
M300
Document Type:
Tesis
Year:
2018
Language:
Inglés
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Title:
Understanding the receptivity of users towards a marketing campaign on Tinder
Author:
Mealha, Marta Casaca
Language:
Inglés
Repository:
73
Subject:
Social media marketing
/
User feedback
/
Tinder
/
Marketing digital
/
Rede social
/
Publicidade
/
Estratégias de marketing
/
Text mining
/
Satisfação do consumidor
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M300
/
M310
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Attitude and intention to use carsharing in Portugal: users and non-users
Author:
Rosa, Rita Martinho
Language:
Inglés
Repository:
73
Subject:
Carsharing
/
Shared mobility
/
Transports
/
Attitude
/
Intention
/
Marketing
/
Mobilidade
/
Automóvel
/
Modelo de transporte
/
Redução de custos
/
Comportamento do consumidor
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M300
/
M3100
/
R400
/
R410
/
R420
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
/
R Urban, rural, regional, real estate, and transportation economics
Acceder
Title:
The electronic word-of-mouth in rural tourism: the case of schist villages
Author:
Santos, Marta Isabel Henriques Parente dos
Language:
Inglés
Repository:
73
Subject:
Rural tourism
/
Schist villages
/
Online reviews
/
Polarity
/
Turismo
/
Turismo rural
/
Internet
/
Satisfação do cliente
/
Classificação
/
Marketing turístico
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M300
/
Z32
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
/
Z Other special topics
Acceder
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