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Subject:
Lifestyles
Document Type:
Tesis
Year:
2012
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Portugués
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Title:
Estilos de vida dos consumidores portugueses: estudo exploratório de desenvolvimento de um questionário de estilos de vida
Author:
Castro, Rodolfo Teixeira
Language:
Portugués
Repository:
73
Subject:
Psicologia do consumo
/
Comportamento do consumidor
/
Estilos de vida
/
Segmentação por estilos de vida
/
Consumer psychology
/
Consumer behavior
/
Lifestyles
/
Lifestyle segmentation
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