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Repository

73 (5)

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Author

Constantino, Micaela Andreia Cabral (1)
Fernando, João Tavares (1)
Guerreiro, Carolina Vasconcelos Marcelino Loia (1)
Menezes, Thays de Pimentel Teixeira (1)
Slater, Philip Liam (1)

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Lealdade (5)
Domínio/Área Científica::Ciências Sociais::Economia e Gestão (3)
M Business administration and business economics - Marketing - Accounting - Personnel economics (3)
Customer satisfaction (2)
Loyalty (2)
M31 (2)
Behavior loyalty (1)
Brand equity (1)
Brand loyalty (1)
Brand management (1)

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2019 (3)
2020 (3)
2015 (2)
2016 (2)
2022 (2)

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Tesis (5)

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Inglés (5)

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Subject: Lealdade Repository: 73 Language: Inglés Document Type: Tesis

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1-5 from 5 results (0.026 seconds)

Title: What are the key drivers of customers loyalty in yogurts' category?: a case study of Pingo Doce
Author: Guerreiro, Carolina Vasconcelos Marcelino Loia
Language: Inglés
Repository: 73
Subject: Customer / Behavior loyalty / Pingo Doce / Consumidor / Comportamento / Lealdade / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / M31 / M37 / M Business administration and business economics - Marketing - Accounting - Personnel economics

Acceder
Title: How can social media influence customers loyalty
Author: Constantino, Micaela Andreia Cabral
Language: Inglés
Repository: 73
Subject: Social media / Loyalty / Relationship / Interaction / Redes sociais / Lealdade / Relações / Interação / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / M310 / M390 / M Business administration and business economics - Marketing - Accounting - Personnel economics

Acceder
Title: Uncovering the external perspective of a corporate brand
Author: Menezes, Thays de Pimentel Teixeira
Language: Inglés
Repository: 73
Subject: Corporate brand / Brand management / Customer satisfaction / Customer loyalty / Marca corporativa / Gestão de marca / Satisfação do cliente / Lealdade

Acceder
Title: The role of loyalty in private label consumer based brand equity
Author: Fernando, João Tavares
Language: Inglés
Repository: 73
Subject: Retail / Private labels / Brand equity / Brand loyalty / Retalho / Marcas brancas / Lealdade / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / M30 / M31 / M Business administration and business economics - Marketing - Accounting - Personnel economics

Acceder
Title: Omnichannel marketing: integration of crm for the UK market
Author: Slater, Philip Liam
Language: Inglés
Repository: 73
Subject: Omni-canal / Satisfação de consumidores / Lealdade / Word-of-mouth / Customer satisfaction / Loyalty / Omnichannel

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