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Subject:
Internationalization
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2019
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Title:
Entry mode selection for multinational corporations: the case of entry in China of Johnson&Johnson: mainly focus on Xian-Janssen Pharmaceutical
Author:
Lu Yubin
Language:
Inglés
Repository:
73
Subject:
MNCs
/
Internationalization
/
Entry mode
/
Pharmaceutical enterprises
/
Gestão de empresas
/
Internacionalização das empresas
/
Indústria farmacêutica
/
Estratégias de desenvolvimento
/
Empresa multinacional
/
China
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
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