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Peña García, Ana María
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Comportamiento del consumidor - Investigaciones
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Subject:
Impacto psicosocial
Subject:
Impacto
Document Type:
Sin Especificar
Year:
2007
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Title:
Impacto de las promociones en el brand equity y en la preferencia de marca
Author:
Peña García, Ana María
Language:
Español
Repository:
21
Subject:
Impacto
/
Promociones
/
Marca
/
Mercadeo
/
Preferencias de los consumidores - Estudio de casos
/
Comportamiento del consumidor - Investigaciones
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Consumidores - Investigaciones
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