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Subject: Gestão de Marca Year: 2015 Language: Inglés

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Title: Macao as a brand : can city branding change Macao’s image perceptions?
Author: Carvalho, Marta Fevereiro
Language: Inglés
Repository: 73
Subject: Brand / Brand image perceptions / Differentiation / City branding / Marca / Percepções da imagem de marca / Diferenciação / Marca da cidade

Acceder
Title: The impact of social media in brand building
Author: Vala, Bernardo Varela
Language: Inglés
Repository: 73
Subject: Social media / Data mining / Brand building / Facebook / Rede social / Marca / Marketing / Comportamento do consumidor

Acceder
Title: Roger et Gallet repositioning
Author: Fialho, Catarina Pina
Language: Inglés
Repository: 73
Subject: Marca / Reposicionamento / Comportamento de Consumidor / Posicionamento / Brand / Positioning / Reposition / Revitalization

Acceder
Title: Create, build and manage online brands for internet companies
Author: Bilro, Ricardo Jorge Godinho
Language: Inglés
Repository: 73
Subject: Internet marketing / Online marketing / Digital marketing / Brand / Online brand management / Marketing de internet / Marketing online / Marketing digital / Marca / Gestão de marcas online

Acceder
Title: Project for an online art gallery as social cooperative
Author: Carvalho, Carolina Marques de
Language: Inglés
Repository: 73
Subject: Negócio / Gestão / Cultura / Social / Business / Management / Culture

Acceder
Title: Internationalization as a way to leverage small and medium management consulting companies: case study of winning management consulting internationalizing opportunities in Italy, Spain and United Kingdom
Author: Ferreira, Iolanda Paulino
Language: Inglés
Repository: 73
Subject: Internationalization / SME’s / Consulting / Management / Internacionalização / PME’s / Gestão

Acceder
Title: Economic and financial analysis of the portuguese art market
Author: Nabais, Débora Amaral de Matos
Language: Inglés
Repository: 73
Subject: Art market / Economic and financial analysis / Economics of the art market / Management / Mercados de arte / Análise económico-financeira / Contexto económico dos mercados de arte / Gestão

Acceder

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