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73
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Costa, Ana Mafalda Ricardo Morgado
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Caso pedagógico
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Comportamento do consumidor
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Comércio eletrónico
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Domínio/Área Científica::Ciências Sociais::Economia e Gestão
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Estratégias de marketing
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Fast Fashion
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J Labor and demographic economics
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Subject:
Geração
Document Type:
Tesis
Year:
2017
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Inglés
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Title:
Zara's case study: the strategy of the fast fashion pioneer
Author:
Costa, Ana Mafalda Ricardo Morgado
Language:
Inglés
Repository:
73
Subject:
Fast Fashion
/
Marketing
/
Strategy
/
Generations of consumer
/
Estratégias de marketing
/
Indústria têxtil
/
Moda
/
Comportamento do consumidor
/
Comércio eletrónico
/
Geração
/
Caso pedagógico
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
L1
/
L81
/
M31
/
J Labor and demographic economics
/
L Industrial organization
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
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