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Subject: Género Subject: Marketing Year: 2015 Document Type: Tesis

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Title: Men and women's attitudes towards the use of gender marketing in advertising and communication
Author: Germanaud, Chloé
Language: Inglés
Repository: 73
Subject: Marketing / Estratégias de comunicação / Género / Comportamento do consumidor / Publicidade / Imagem de marca / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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